Xingni Kilby

World Bank Publications were in need of designing an Amazon Store on Amazon. I used the Bank’s theme colors and cover images to create a consistent marketplace for the World Bank Publications. The banners and subject titles shows their respective working topics. The website can be accessed here.

World Bank Publications have a newsletter audience body of 45,000+ but have never had a professional designer manage its branding. I redesigned the template to put the subscription options in a prominent place, created a hierarchy to stress the purchasing options, and then redesigned the layout to repeat the advertised book name and series of banners to promote different purchasing channels. The full version can be accessed here.